GameStop launches experimental “GameStop Kids”

GameStop opened its first branch of stores titled “GameStop Kids” on Friday.  The store is specifically for young children, featuring only E-rated games, the equivalent of G-rated films.  The stores will also feature a variety of toys related to the games on sale.  There will be eighty stores opened by November 15.

While these stores are a shameless attempt at the pockets of parents everywhere, I welcome their presence.  The number of parents who buy M-rated (17+) games for their children is obscenely high.  If parents can’t read a ratings label on the game itself, why not slap it on the store?

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Posted on October 28, 2012, in Projects and tagged , . Bookmark the permalink. Leave a comment.

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